Sophistication And Luxury.
What happens when you take a sophisticated brand and introduce a new level of luxury? Buick plans to introduce its elegant trim level to its lineup gradually, and the next vehicle to earn the Avenir badge is the Buick LaCrosse. The mid-size Buick LaCrosse Avenir will provide a truly impressive option for buyers that want high-end luxury.
If you use the debut of Buick’s high-end Avenir trim as any indication, the result is a lot of positive feedback. Last year, the brand released the Buick Enclave Avenir, a fancy top-end trim that features exclusive design details and impressive standard features.
An Increase In Sales.
Ever since the Buick Enclave Avenir was introduced, the high-end trim has made up 35% of the SUV’s sales. Buick expects to see similar results from its Buick LaCrosse Avenir, particularly since the automaker seems to make most of their sales in the top two trim levels.
The 2018 Buick LaCrosse Avenir will be available from Union Park Buick GMC at a starting price that’s not much higher than that of the Premium trim. For the extra cost, you get features like a Bose premium sound system, Navigation, a panoramic moonroof, wireless charging, and a 310-horsepower 3.6-liter V6 paired with a nine-speed automatic transmission.